Adtech

2
Jan

Proven Results To Rank Your Website Using Search Engine Optimization

Search Engine Optimization (SEO) is a compelling strategy used by digital marketers across the world to rank their website in search engine results. On an average, the amount spent by brands and agencies in the US for web SEO services in the year 2018 is estimated to be $72.02 billion, and it may rise to $79.27 billion by 2020. (Source:

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19
Dec

How To Create Google Adwords UAC Campaign For App Installs

People are more dependent on apps even for their simple chores. Increase in the demand side of apps created lots of opportunities and challenges to develop smarter, quicker, faster and innovative apps for the App users. To illustrate, on an average the number of app releases per day from the third quarter of 2016 to first quarter 2018 is 6,140

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10
Dec

An Ultimate Guide On How  Facebook Retargeting Ads Works

Facebook is a commodity which doesn’t need any introduction. Billions of people are active on Facebook every day. Is it not something which advertiser is looking for such platform? Facebook has an enchanting reach and retargeting Ads is the best-paid marketing technique with high ROI. Integration of these will lead you to astounding results for your Ad campaign. Keen to

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3
Aug

15 Crucial Differences Between Adtech And Martech You Need To Realize

Today, the modern marketer’s toolkit consists of a slew of technologies that assist their marketing and advertising strategies to succeed. Among them, the most popular technologies are adtech and martech. Wait!! Being a digital marketer are you unaware of adtech and martech? Marketing has become increasingly complex since the digital revolution transformed the industry. It has currently become necessary for

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